Writing & Photography Guidelines

Effective October 1, 2011

Florida Currents magazine is a monthly family-oriented, general-interest publication used by five rural electric cooperatives in Florida to communicate with their members. It has a circulation of 85,000. Sample copies are available for a 9×12-inch Self-addressed, stamped envelope (SASE) with $1.61 of postage affixed.

Florida Currents readers are predominantly small-town residents who are interested in stories about people and issues that affect their Florida lifestyle. The cornerstone of Florida Currents is its colorful people features. Other mainstays include human interest and energy-related articles, as well as Southeast travel, outdoor and unique history features. Florida Currents rarely purchases stories about subjects outside of Florida, and it is not a market for poetry, short fiction or boilerplate features.

All freelance submissions must be preceded by a detailed query letter addressed to the Editor, which must be accompanied by a SASE for a reply. Queries also are accepted via e-mail at  editor@floridacurrents.com. Acceptance or rejection is usually within one month. Lead time for seasonal articles is four months.

Payment ranges from $50 for a short, 100- to 200-word feature to $500 for a major, well-illustrated article. Stories and artwork are purchased as a package. Florida Currents buys one-time publication rights, as well as rights to put the stories and photos on the Florida Currents website, archive, news service for member co-ops, and for any and all promotional purposes for Florida Currents. Payment is on acceptance.

Digital and color transparency (35mm slides) images are purchased for inside use; we prefer digital images, whenever possible. Florida Currents buys one-time publication rights, as well as rights to use the image on Florida Currents’ website, archive, news service for member co-ops, and for any and all promotional purposes for Florida Currents. Please include caption information for each photo. Payment for inside color is $25 to $100, depending on size and
use. Cover photo opportunities are limited. Payment for a cover photo is $150 to $200.

 

Seven Tips for Getting Published in Florida Currents

  1. Request sample copies of the magazine. Include a 9×12-inch SASE with $1.61 postage affixed. Study the sample copies for content and style.
  2. Send a cover letter and one-page story outline by mail or e-mail. Please do not call us with story ideas.
  3. Include details in your query. Whet our appetite with a sample lead for the proposed story. Then briefly outline where the story will go from there. Cite sources and photo possibilities.
  4. Tell us what makes your story special. For example, let’s say you want to write a story about a man who makes wooden toys. There are hundreds of people in the Southeast who make wooden toys. What makes this man or his toys unique?
  5. Pay attention to the details. Check facts, names, spelling and grammar for accuracy before submitting the finished story.
  6. Send a large selection of good-quality color photographs.
  7. If you are asked to rewrite, follow the directions and suggestions you are given.